You automated your ad buying. So why isn't it working?

You're about to spend Q4 on autopilot.

Who decided your December calendar?

What's on autopilot for BFCM?

Which channel are you about to cut?

... and that a test, or confirmation bias?

Why are your CPMs so high?

Hint: You're funding Meta's AI bill.

You're measuring clicks. They stopped clicking.

What should we judge Q4 on?

Is your #1 customer human anymore?

Meta's AI agents are shopping your store right now.

Great interviews can equal the wrong hire.

They interviewed well. That's the risk.

Inside Snap's Performance Summit

How BFCM Breaks Brands

(And It Wont Be Decided By Marketing)